Sailor Jerry Spiced seeks its own path in life… Like the free-spirited man who inspired the drink – the old school tattooist, Norman ‘Sailor Jerry’ Collins. We believe in making it the authentic way, the way men drank it back in the day.We believe in making rum the authentic way, the way men drank rum back in the day. That means it's distilled to 80-proof (40% ABV), spiced and smooth.